Ethereal and Co. is a Canadian company based in Guelph, Ontario. Our goal is to speak out on self love, mental health, wellness and equality issues through programming, events, blog posts and social media updates. Our efforts are to encourage other women and girls to become their best selves through empowerment, mindfulness, and personal growth, and feel confident and happy as who they are.

“Why did you choose the name “Ethereal?”

The first reason is the meaning. Ethereal by definition means "extremely delicate and light in a way that seems to be too perfect for this world". 

The WHOLE reason it was chosen? It contains the perfect words within it, "the real her".

Evidentially, the two go together. I can't think of a better representation of beauty than someone who is unafraid to be themself.





Christina Paul

CEO & Co-Founder

Christina started Ethereal when she was just 20 years old, while studying psychology and business at the University of Guelph. She enjoys spending her time making memories and teaching others the importance of self-love.


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